Brand identity
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Overview
Wothorpe Towers is Grade One listed building of national and local significance. Honest worked closely with the client to create a mark and identity that could work across a range of materials from letterheads and signage, through to the website. Honest then developed a guideline document to help manage this.
The clients standards and expectations are extremely high. They are using the best materials, the best stone masons, builders and craftsmen to restore Wothorpe Towers to its former glory and wanted a mark to reflect this.
The result was an identity that could only belong to Wothorpe Towers. Honest used the distinct octagonal shape of the towers to encompass four W’s, each W representing one of the towers and the diamond shape in the centre representing the plan of the building. The logo has the look and feel of a mark of excellence.
Design 2009
Guideline document
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Stationery
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